82nd Airborne — 3/325 Charlie Company

BUILT FROM THE INSIDE OUT.

Purpose was not built from success. It was built from everything that happened before understanding everything is possible.

Read The Story
82nd Airborne Veteran Founder Stay True To It

01 — The Soldier

THE BEST TIME OF MY LIFE.

My name is Dave Burke. 82nd Airborne Infantry. 3rd Battalion, 325th Airborne Infantry Regiment, Charlie Company. The Rat Bastards. Vicenza, Italy.

I jumped out of planes across Europe. I stood on the Berlin Wall. I marched through Normandy. I was twenty years old and sure of everything.

Then I made a mistake. A terrible one. In one minute that was a lifetime, everything changed.

"I stood on the Berlin Wall. I was twenty years old. Then, in one minute that was a lifetime, everything changed."

02 — The Long Road

THIRTY YEARS OF DARKNESS.

A crush injury. A mangled hand. Missing fingers. Rods in my wrist. 233 Percocets a month. 60 milligrams of morphine every 12 hours. A 12-pack to smooth the edges. A walking ghost.

Three times I tried to leave this world. Three times, something kept me here. It was not failure. It was grace.

Then a scroll came across the internet. A visionary surgeon and a professor from MIT, with support from Walter Reed Military Medical Center. An anatomically correct reconstruction with a bionic neural interface. I am one of eight people in the world who have had this procedure.

I made the decision to have my limb removed. In recovery, I felt it immediately. For the first time in thirty years: silence. No screaming nerve endings. Just quiet.

My surgeon looked directly in my eyes. Four words: Stay True To It.

The pain that had justified everything was gone. I met a guardian angel who introduced me to NAD+ and NMN. "I got your back." The direct cellular precursor that time and damage deplete. The fog started to lift.

And then the deepest experience of my new life. My body was whole but my brain was still broken. A medicine from earth that made me walk through fire and surrender. As my brother told me: "Dave, pull your chute." Then a vision, a feeling, and a voice from God.

"You are forgiven. You are loved. And you have Purpose."

"For the first time in thirty years: silence. My surgeon locked in. Four words: Stay True To It."

03 — The Mission

GIVE IT FORWARD.

Most people will think Purpose is a health and performance company. It is not.

Purpose is a movement. Built on grace. Held up by faith, courage, and love. Powered by science. Aimed at a mountain most people think is impossible to move.

I received the most advanced procedure in the world. The artificial limbs have not caught up to it yet. The cost has kept it out of reach for the people who need it most: anyone who has lost a limb and deserves to feel whole.

That is the mountain we will move.

A portion of every purchase goes directly toward giving people back the limbs they lost. We rise together. Every pouch you put under your lip is not just rebuilding your cells. It is giving someone else the chance at this beautiful life.

Alive. Whole. On purpose.

The Stay True To It Foundation is built for those who have given their bodies to research, development, and the advancement of the human race. The organizations we support: suicide ideation awareness, chronic pain, opioid addiction, psychedelic treatment for brain injury, PTSD and trauma, and the selfless families that have cared for us.

There are no words that can go deep enough to thank my wife Ellen, my rock, my soul mate, and my caretaker. It is my turn, "L." Also my beautiful miracles: my sons Zachary (Z-Man), Quinn (QB Bones), and my Rose... Devyn. I love you and thank you.

Always remember what our brother Jelly Roll said: "A Little Light." God bless.

Stay True To It.

Dave Burke, Founder, Purpose

GRACE. FAITH. COURAGE. LOVE.

Purpose is not built on a brand strategy. It is built on four pillars that made survival possible.

Grace
The Foundation

Everything begins here. Grace says you are not too far gone. It is the ground under every step forward, even when you cannot feel it.

Faith
The Belief

Faith is believing everything is possible, even when nothing around you confirms it. A minute is a lifetime. The fog lifts.

Courage
The Movement

Courage is not the absence of fear. It is showing up anyway. Just move. One step. That is the whole requirement.

Love
Give It Forward

Every purchase moves us closer to giving someone else the chance to feel whole. God-given right to restore what was taken.